Samsung has rescheduled the launch of Galaxy S6 Edge to this month, and it’s expected that the launch of another flagship device, Note 5 by next month. The company hopes that back-to-back launch of the two flagships will enable them to consolidate its lead over Apple.
To corroborate its expectations, Samsung has already launched two flagship devices last month, which is ahead of their normal launch schedule as they have previously launched these devices during the IFA event. Generally, the Samsung devices are launched one month after their global launch which also hints towards a possible launch this or next month.
The senior director of Samsung Telecommunications America LLC, Shoneel Kolhatkar said, “For the first time, we are launching our flagships much ahead of their usual launch and it will also be the fastest ever availability of new devices for sales since their announcement.”
Samsung decided the back-to-back launch strategy as Apple is anticipated to launch its iPhone 6S at an event on September 9. While the market shares of Samsung, reported by IDC, had 21.7% market share in Q2 2015 as compared to Apple’s 14.1%. Moreover, the Korean company has 46% market share in the ‘above Rs. 30,000 smartphones’ market of India (in first 4 months) while Apple has only 42%.
As per the reported specs, both Samsung Note 5 and Galaxy S6 Edge Plus features Exynos 7octacore processor, 4GB RAM, 32/64GB inbuilt memory, 3000mAh battery 16/6MP camera, 4G LTE support, along with that, the smartphone runs on Android Lollipop 5.1.1 which is based on TouchWiz UI. But the only difference is that the Galaxy S6 Edge Plus QHD AMOLED display with dual0edges whilst the Note 5 features 5.7-inch with the same display but without dual-edges. Both the devices to have Samsung’s mobile payment solution, Samsung Pay support, but the company have not revealed any information about the launch in India.
In addition to the devices and Samsung Pay, Samsung also teased their next smartwatch named Samsung Gear S2, which will be released at IFA, Berlin.